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About the Goldens

A San Diego family that happens to sell real estate.

Two generations, one set of values: treat every client like a neighbor, do the work others won't, and never leave a handshake unhonored.

Jerry Golden

Founder & Lead Agent · 30+ years

Jerry has spent more than three decades selling real estate across San Diego, Orange, and Los Angeles counties. Along the way he's been an investor; buying, remodeling, renting, and selling homes throughout Southern California as well as an appraiser and a mortgage loan officer. That rare combination means he understands your sale from every side: value, financing, and the market.

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But ask Jerry what he loves, and it's simple: selling real estate and working with his clients. He goes where most agents won't including cleaning up landscaping, handling repairs, and staging interiors for maximum appeal. He's one of the top negotiators in the region, with a proven record of selling every home he's ever listed, and a gift for structuring deals that work for buyer and seller alike. Whatever the obstacle, Jerry makes the deal work.

Gerald Golden

Agent & Property Management · 10 years

Gerald, leads property management and marketing, caring for small commercial buildings and residential rentals across the region for the past five years. He pairs a fresh, modern approach with the contractor relationships Jerry has built over a lifetime, delivering quality work and quick turnarounds.

Gerald is known for being genuinely responsive to tenants and keeping properties appealing in a competitive market. His philosophy is straightforward: take care of the people with quality service, and the investment asset goals are realized.

Our San Diego roots

Five generations of calling this home.

We didn't move here for the market. We've been here for the better part of a century and our family's story is woven into the land itself.

1880s

The olive colonies

Jerry's wife, Jackie, has family that helped settle the German farming colonies of Olivenhain and Rancho Santa Fe, cultivating olive groves in the North County hills.

1903

Born in San Diego

Jackie's grandmother was born here — anchoring a family history that predates nearly everything around it.

1970s

Roots in Rancho Bernardo

Jackie has called Rancho Bernardo home for the last 50 years. Jerry has lived and worked in San Diego for 46.

1987

Jerry & Jackie

Married 39 years and counting — they met young and built a life and a business here together.

Today

The next generation

Their children, son, Gerald who runs property management and marketing and daughter, Stephanie, who is raising the family's two grandsons, were both born and raised in San Diego. The roots keep growing.

What we stand for

Old-school care, modern execution.

We tell you what your home is really worth and what it really needs — even when it's not what you hoped to hear.

Honesty First

The landscaping, the repairs, the staging, the late-night negotiation. The parts that actually move the price.

Do the hard work

Stay Friends

The relationship doesn't end at closing. We will always be here for you, your family, the next move, and the next generation.

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